Why Personal Brand?
Personal branding is not a new phenomenon, but in recent years building a personal brand has become increasingly more accessible and with that more important to professional success and the Agile community is no exception. Have you ever wondered how some of the people at Agile conferences know everyone? Or how someone got so many Twitter followers? A lot of it is about being savvy in social media and building your brand. In a series of posts I will detail some of my ideas around personal branding and get some contributions from others in the Agile community who are doing it right.