So this LinkedIn and Google+ post is long overdue, I know. I’m excited to say that I got to work with my good friend Jake Calabrese on it when I saw him a few weeks ago in Denver. Jake has been doing some interesting branding work as well with the launch of his new site www.vimstreet.com. He also had some great information to share, including this, which makes me feel better about this delayed post: “Above all – you should not be stressed about social media. If you are, you need to slow down or back off. You should be learning, sharing, helping, contributing at a pace that is comfortable. You CAN’T read every tweet or linked blog – it’s not possible. Read a few, share some things, move on to other items.” -J.C.
And the personal branding saga continues with something very near and dear to my heart, Twitter. Twitter is one of those technologies that many people just don’t understand. But once understood it has tremendous branding and communication power. There are tons of articles and posts about how to use Twitter and since you’re smart people I’m sure you can find them or figure it out; this is just my personal experience about how I tripled my follower count in five months.
In a break from my personal branding series I have posted a review of Lean In by Sheryl Sandberg on the Women In Agile site. There are some book club type questions to get the discussion started. I’d love to hear what others are thinking, good or bad. Enjoy!
Personal branding is not a new phenomenon, but in recent years building a personal brand has become increasingly more accessible and with that more important to professional success and the Agile community is no exception. Have you ever wondered how some of the people at Agile conferences know everyone? Or how someone got so many Twitter followers? A lot of it is about being savvy in social media and building your brand. In a series of posts I will detail some of my ideas around personal branding and get some contributions from others in the Agile community who are doing it right.
So I’ve alluded to a UX runway and my work with Agile and UX in some of my previous posts, but what does that mean? Agile has been the buzz for the past decade and UX was quick behind. First, let me give some background on UX and my role on the team.